Aproximación para el Desarrollo de un Genoma de Innovación Empresarial
Abstract
There are not enough models and methodologies that lead to a
n approaching to the innovation
and to the management of the innovation in the companies in our national settings. One way to
conceive a new approaching is by using perspectives and similes from other sciences, for
example biology, and more precisely the genetics, since this science explains the way the
species and the living beings survive and get adapted to the ecosystems where they are
developed.
This work describes the
analogies
to develop a tool to identify “hereditary traits” of innovative
companies t
hat can be applied by organizations, to approach the practice of the innovation
from a perspective of the biological DNA. Thus, a tool is proposed to identify the equivalent
of nitrogen bases that encode the genome of an organization based on its key resou
rces
through the use of conceptual maps and analogies among the DNA, genetics and the
management of the innovation. In the first stage of implementation, the tool was applied to
three companies
from Medellin –
Colombia
.